Job Advertisement Data

Job advertisement data is used as a measure of demand for labour.


Job Advertisements – Barwon Region

On average, 92 job vacancies were advertised each week in the Geelong Advertiser during July 2017, an increase of 37.3% compared to the previous month and an increase of 10.8% compared to the figure for July 2016.

A total of 1,616 new regional job vacancies, were advertised on the Seek website in July 2017, an increase of 12.0% compared to the previous month and a new record number, and an increase of 44.7% compared to July 2016. 

On average, 94 jobs were advertised each week in the Geelong Advertiser during 2016/17 financial year, an increase of 10.6% compared to 2015/16 yet a decrease of 7.8% compared to 2014/15.  On the other hand, the annual average number of job ads added to the Seek website for the 'Geelong and Great Ocean Road' area every month in 2016/17 increased by 28.6% to 1,397 ads compared to the previous financial year.


  Geelong Advertiser Seek Limited
Ave. WeeklyJob Ads

Percentage Change*

New Monthly Job Ads

 Percentage Change*

Latest Month (July 2017) 92 +37.3% 1,616 +12.0%
Previous Month (June 2017) 67 1,443
Same Month Last Year (July 2016) 83 +10.8% 1,117 +44.7%
2016/17 94


1,397 +28.6%
2015/16 85 1,086
2014/15 102 -7.8% 837 +66.9%


Source: Geelong Advertiser Saturday employment section & Seek Limited
* Percentage change is based on differences between the latest month and earlier figures as specified.
Seek source notes -  Relates to monthly job ad volume for the area ‘Geelong and Great Ocean Road’ as specified by the employer, does not take account of multiple positions being advertised in a single job advertisement.
Geelong Advertiser source notes – jobs are counted in the Barwon Region for all paid full-time, part-time and casual positions.  If possible, multiple positions within the one job ad are counted separately.


Job Advertisements – Barwon Region

Source: Geelong Advertiser and Seek Ltd.